The modeling industry is filled with lies, fake news, and myths that make it so difficult for new models entering the industry to truly understand what this industry is like, how to get into it, what the expectations are, what facts to trust, which people to trust, etc. Our goal for this project is to educate and help crush these myths so that we can start spreading the truth about how this industry really works. CLICK HERE to watch all of our Model Myth Youtube Videos. Please also help us share these model myths so that we can help spread the truth about these topics!
SOCIAL MEDIA FOR MODELS
There is no denying that Instagram is the hub of model media. A social media that highlights photos and images makes perfect sense for a model to showcase him or herself. However, the sophistication of social media can be taken way beyond utilizing Instagram.
Taking on a career like modeling means more than having selfies posted every day. A serious career in modeling involves an intentional method of branding. Understanding how to brand yourself as a person of interest is an absolute must in today’s modeling universe.
BRANDING ESSENTIALS
1. Be Real– Social media has made it possible for everyone to have a voice. While that can be a good thing, it also means there are a lot more voices out there begging for attention. Models must have a genuine show of self to be taken seriously. Do not try to copy anyone and the skills that person may have. Do your own thing.
2. Show all of your interests– Models aren’t just pretty faces anymore. Companies are wanting models who represent a connection with their brand. Are you an athlete? Do you love to cook? Are you artistic? Show the world those interests and what you can do!
3. Understand your platforms-Once you determine your style and brand, you need to select which social platforms will be more useful for you. Remember, Instagram is vital for models but there are other platforms to consider such as Facebook, Snap, LinkedIn, among many others. Each platform has its own pros and cons.
4. Separate accounts?– One of the most common questions we receive about social media is whether to have a personal account and a professional account. Most national scouts and clients prefer to know the real you and recommend that models have one account that is a great overall representation of you!